Overview
This chapter delineates the concept of design-cube comprising design-to-market, design-to-society, and design-to-value constituents. Discussions on various aspects of changing business ecosystem, value system in society and market, and transformation in the business processes explain the concept map of the designcube and its applications in the business modeling. This chapter presents many corporate examples that are in line with the design-cube concepts. There is a discussion included on systems effects of systems thinking on business performance. This provides a new vision to understand embedded elements and their role also in transforming corporate philosophies from conventional wisdom to contemporary strategies ...
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