Chapter 56

Sensor as a Service

Using sensors for new services

A car approaching the entrance of a multilevel parking building, while a callout from it that reads ‘P?’ emits radio signals towards the roof of the building. Another callout from the roof of the building reads ‘P!’ and also emits radio signals back.

The pattern

Decreasing sensor costs and Internet Everywhere enable a business model pattern that is gaining more and more traction, connecting the physical and the digital world: Sensor as a Service. Within this business model, companies offer services grounded in data gathered via sensors (WHAT?). Customers are either external consumers or internal business units (WHO?). The required data is generated via consumer-owned (e.g. smartphones, cameras), company-owned or by complimentary third-party-owned sensors (HOW?). The firm may generate minor revenues from selling its sensor ...

Get The Business Model Navigator, 2nd Edition now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.