August 2020
Intermediate to advanced
425 pages
11h 12m
English
Flying to the cloud & co.
The digitalisation of many aspects of our lives has enabled the use of an increasingly popular business model pattern building on decreasing server costs and always-connected Internet access: Virtualisation. Describing the imitation of a traditionally physical process in a virtual environment (HOW?), the advantage for the customer is the ability to interact with the respective value-creating process from any location or device (WHAT?). Bringing their offerings to intangible spheres (e.g. digital) provides additional opportunities for service expansion (e.g. storage upgrades, ...
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