Executive Summary

How to Obtain a Data Advantage

Data are an organization’s sole, non-depletable, non-degrading, durable asset. This book makes the case for dedicating an individual to leverage them as assets – a Chief Data Officer or CDO. Only through a proficient individual:

1. Dedicated solely to data asset leveraging,

2. Unconstrained by an IT project mindset, and

3. Reporting directly to the business

can organizations expect to leverage their data assets. Data possesses properties worthy of additional investment. Many existing CDOs1 are fatally crippled, lacking one or more of these necessary pillars. Often organizations have some or all components already in place but not operating in a coordinated manner. By the end of the book, you will ...

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