Limits of Charisma
Nancy C. Roberts
Raymond Trevor Bradley
This chapter describes a longitudinal study of a charismatic leader. The study used a theoretical framework (Bradley, 1987) that distinguishes three levels of charisma: charisma as a social category, charisma as a social relationship, and charisma as a social structure. In our in-depth study of a school district superintendent, we observed the manifestation of charisma at each of these three levels. Interestingly, when the superintendent was later appointed a state commissioner of education, no evidence of charisma was to be found. From a comparative analysis, we discovered that the requisite elements for charisma at all three levels were absent in the second setting. By specifying ...
Get The Charismatic Leader: Behind the Mystique of Exceptional Leadership now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.