CHAPTER 11

Entrepreneurship Through Opportunity. Guo Feng, Dicens

Guo Feng, the CEO and President of Qingdao Disheng Jituan Youxian Gongsi www.dicens.com.cn (Qingdao Dicens Group Co., Ltd.), was born in Xian in 1952, but came to Qingdao with her parents soon afterward. She is the oldest of six siblings; she has four sisters, since, following the Chinese tradition that males are worthier than females, Guo Feng’s parents kept trying until they finally had a son. Her father comes from Ningbo, in Zhejian province and her mother from Beijing. In December 1968, when she was 16 years old, Guo Feng was sent to teach physics for two years in the cities ...

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