CHAPTER 17
Entrepreneurship by Transforming Traditional Chinese Culture into a Business. Tian Yu, Handelin
Secluded from the chaotic and noisy traffic of Beijing and its never ending activity is the Zhonghua Handelin Zhihui Nuxing Xiuyang Xuetang (which has been translated in English as “Chinese Handling Intelligent Female Resting Institute”), a haven of peace in the east side of Beijing, not far from the Pingguo area (www.zhchina.com.cn). This xuetang (the exact translation for this Chinese word is study center or study hall) is owned and managed by Tian Yu and her husband.
They began in 1999, in the west side of Beijing, and moved to the current ...
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