CHAPTER THREEUNDERSTAND THE VALUE OF GUANXI

Has there ever been a phenomenon like Facebook? With all due credit to Apple, Microsoft, Google, and Amazon, the revolution that is Facebook has set the bar higher than it has ever been set before by a technology company. If Facebook were a high school student, it would surely get voted most popular in its graduating class as well as in all previous graduating classes.

Even mighty Microsoft needed 10 years to gain its first grand foothold. In contrast, Facebook, founded only in February 2004, already had more than 600 million users by early 2011. Now that’s rapid growth.

Such has been its clout that the protestors who participated in the popular uprisings in Egypt that toppled President Hosni Mubarak ...

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