A Brave New Robot World: Implications for the Marketplace
There are an endless number of things to discover about robotics. A lot of it is just too fantastical for people to believe.
—Daniel H. Wilson, roboticist and best-selling author (Barber 2011)
Chapter Overview
This final chapter summarizes the implications of the coming robot revolution for consumer behavior and marketing strategy that have been shared throughout the book. To help with digesting them all at once, we have organized them into a hopefully easy-to-remember framework of the “Five Laws of Consumer-Robot Interactions,” which can be summarized as follows: (1) Control over robots, (2) Curtail collateral damage, (3) Clarity about benefits, (4) Communication optimization ...
Get The Coming Age of Robots now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
