INTRODUCTION

In the hierarchy of communication, face-to-face verbal communication is no. 1. Face-to-face verbal communication is the most effective and impactful way you have to connect, engage and influence.

Ninety per cent of the success of your verbal communication is determined before you speak.

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The number-one reason why verbal communication fails every day is a lack of skill on the part of the speaker.

The skill of verbal communication is one very few people have the opportunity to master, and for many it feels like something just out of reach. Here’s the good news – effective verbal communication is not a case of pot luck, personality ...

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