CHAPTER 1Introduction to Direct Investing
Investors have more and more options than ever before for methods to deploy capital in the aim of generating financial returns. Today many family offices, high-net-worth individuals, and institutional private equity investors have amassed wealth through private company ownership.
Many of these successful business-building investors are looking for more avenues to deploy large investments in private equity–oriented investments. Today, for many investors, from early stage angel investors who deploy tens of thousands of dollars through mega funds with billions of dollars under management, the strategy is the same: Invest in the ownership directly of a privately held company or illiquid asset like real ...
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