Chapter 2. Designing Your Website
Paying attention to simple little things that most men neglect makes a few men rich. | ||
| --Henry Ford, Sr. | ||
A successful e-commerce business requires a well coordinated plan that takes into account, among many other elements, design competency, programming abilities (transactional and database), server configuration, public relations, and sales and marketing abilities.
However — and even I can’t quite believe I am going to say this — e-commerce is as much about selling as it is about technology. So, even though this book provides tons of advice and information on technology, just as in a brick-and-mortar store, the selling environment, i.e. your web pages, are what will make or break your e-business. You can have the ...
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