October 2012
Beginner to intermediate
1105 pages
29h 18m
English
Jeanne G. Harris and Elizabeth Craig
If your company is like a growing number of others, it’s turning to analytics in search of a competitive edge. Your success with analytics hinges on your ability to effectively understand and engage analytical talent—employees who use statistics, rigorous quantitative and qualitative analysis, and information-modeling techniques to shape and make business decisions. First, of course, it’s important to understand the different types of analysts and how common each is in the company.
Drawing on our research with Tom Davenport and Bob Morison in Competing on Analytics and Analytics at Work, as well as our experience with dozens of analytically oriented ...
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