Faucet maker Moen Incorporated, together with Iconoculture, a leading cultural trend research firm, gathered information defining characteristics in determining consumers’ level of interest in green products (Examiner 2009). It is possible to take their results and extend them to project organizations, allowing complete project managers to assess where they and their stakeholders position themselves with regard to creating green working organizations.
Follow along to determine which shade of green you are.
|Identity||In the Larger World||In Organizations|
|Dark Green||Being the most eco-conscious ...|