CHAPTER 6
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Creating Stories from Ideas
NICO DWELLED ON ENDINGS. As a building developer, he always had his eyes on the future occupants of places he hadn’t even yet designed. For twenty years, his foresight had gotten him quite far. In the residential development sector, he was known for his ingenious plans for attracting excited buyers to spaces that, for others, would’ve been difficult to fill. He’d once convinced three dozen people to live in a duplex that would need three construction sites for the next five years by showcasing its supposed remarkable inside-air quality. He liked to think he could sell a barn to a banker. He saw ...
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