CHAPTER 17

How to Create Culture, Cadence, and Followership

Chapter Summary

In building your culture, understand your leadership brand through identification of your values and attributes.

In this chapter, we look at some techniques and processes to help you understand yourself better, so as to enhance your authentic people-first leadership, giving you the best chance of delivering cultural change that sticks.

Building culture is a process. It does not happen overnight; it requires focus, interest, and a desire to maintain and defend it. Culture is fragile; a bad hire, a merger or acquisition, or a change of leadership can all have unforeseen impacts. Within this book, I have attempted to show a layered pathway to creating and maintaining ...

Get The Cultural Sales Leader now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.