The Customer-Driven Culture: A Microsoft Story

Appendix A. Appendix

Here are some additional resources that you might find helpful.

Books You Should Read

Monty and I are voracious readers. We absolutely love books and, if you ever meet us in person, there’s a good chance we’ll encourage you to borrow one.

Earlier, we mentioned the value of creating a library within your team room. Although we’re eternally grateful that you chose our book, we would be remiss if we didn’t suggest adding the following texts to your library as well. These authors deserve the lion’s share of the credit for our learnings. Without them, we would not have reached the clarity and articulation for our own cultural transformation.

Accelerate: Building and Scaling High Performing Technology Organizations by Nicole Forsgren, PhD, Jez Humble, and Gene Kim. Published by IT Revolution Press, 2018.

Be Fearless: 5 Principles for a Life of Breakthroughs and Purpose by Jean Case. Published by Simon & Schuster, 2019.

Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies by Reid Hoffman and Chris Yeh. Published by Currency, 2018.

Built to Last: Successful Habits of Visionary Companies by Jim Collins. Published by Harper Business, 1994.

Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation by Tim Brown. Published by Harper Business, 2009.

Crossing the Chasm by Geoffrey Moore. Published by Harper Business, 2014.

Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution by Geoffrey ...