October 2009
Intermediate to advanced
448 pages
8h 21m
English
Content preview from The Daily Drucker
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“Control” is an ambiguous word.
The greatest advantage of management by objectives is perhaps that it makes it possible for a manager to control his own performance. Self-control means stronger motivation: a desire to do the best rather than just enough to get by. It means higher performance goals and broader vision. Even if management by objectives were not necessary to give the enterprise the unity of direction and effort of a management team, it would be necessary to make possible management by self-control.
“Control” means the ability to direct oneself and one’s work. It can also mean domination of one person by another. Objectives are the basis of “control” in the first sense; but ...
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