October 2009
Intermediate to advanced
448 pages
8h 21m
English
To improve communications, work not on the utterer but the recipient.
It is the recipient who communicates. Unless there is someone who hears, there is no communication. There is only noise. One can perceive only what one is capable of perceiving. One can communicate only in the recipients’ language or in their terms. And the terms have to be experience-based. We perceive, as a rule, what we expect to perceive. We see largely what we expect to see, and we hear largely what we expect to hear. The unexpected is usually not received at all. Communication always makes demands. It always demands that the recipient become somebody, do something, believe something. It always appeals to motivation. If ...
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