Chapter 10
Rapid Playbook Deployment
Abstract
Organizations need to rapidly deploy and use the Playbook. This chapter describes catalysts for rapidly deploying a Playbook and creating a path to sustainable use while minimizing the risk of negative outcomes. Catalysts create a sense of urgency for change. We cover these catalysts and connect them to the Playbook value proposition. A prioritization model helps identify business areas where Playbook-based activities can be expanded. The final step is to intelligently scope the initial deployment.
Keywords
Catalyst; Data; Data analytics; Data governance; Data management; Sales force automation
Organizations need to rapidly deploy and use the Playbook. This chapter describes catalysts for rapidly deploying ...
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