CHAPTER 8

Analyzing Your Data and Workflows

Of course. Treasure hunts make much better stories when there’s treasure at the end.

—Eric Berlin, The Puzzling World of Winston Breen

Despite its obvious value, data analysis isn’t where companies spend most of their time when it comes to data. So much time is spent simply trying to organize data (what is sometimes called “data preparation”) that it makes it hard for analysis to be the star.

In this chapter, we’ll dive deeper into the process of data analysis and how you can apply it to common workflows. Keep in mind that data analysis isn’t for everyone. Some people in your organization will simply want summaries (e.g., reports or dashboards). You’ll need to understand what each person wants and ...

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