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The Design Method: A Philosophy and Process for Functional Visual Communication
book

The Design Method: A Philosophy and Process for Functional Visual Communication

by Eric Karjaluoto
August 2013
Beginner content levelBeginner
240 pages
6h 17m
English
New Riders
Content preview from The Design Method: A Philosophy and Process for Functional Visual Communication

Chapter 5. Gaining Understanding: The Discovery Stage

Through observation, analysis, and documentation, you gain perspective into your client’s situation. The Discovery stage of The Design Method prepares you to plan, then ideate, and finally produce appropriate design.

Discovery is About Knowledge

Discovery is the knowledge building stage in The Design Method, and it is critical in your role as a designer. If you don’t properly understand the situation you’re designing for, how can you make anything good, not to mention appropriate? Nevertheless, many pay Discovery lip service or skip this step altogether because they believe they are too smart and talented to bother with such seemingly tedious steps. Surprisingly, I once saw a design studio’s ...

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Publisher Resources

ISBN: 9780133438963Purchase book