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The Disney Way, Revised Edition, 2nd Edition
book

The Disney Way, Revised Edition, 2nd Edition

by Bill Capodagli, Lynn Jackson
November 2006
Intermediate to advanced content levelIntermediate to advanced
256 pages
9h 9m
English
McGraw-Hill
Content preview from The Disney Way, Revised Edition, 2nd Edition

Preface

Peter Drucker once said, “When you see a successful business, someone once made a courageous decision.” Those who have prospered despite a pathway of obstacles have done so with an inner compass that steers their course: deeply held values that have crystallized and led them to achieve tangible results. Walt Disney, the great storyteller and innovator, had such a compass that defined his enviable empire. His four steps were simple:

1. Dream beyond the boundaries of today.

2. Believe in sound values.

3. Dare to make a difference.

4. And then just go out and do it: Dream, Believe, Dare, Do.

For the past 10 years, Capodagli and Jackson have inspired and led thousands of leaders, employees, and conference attendees to adopt these four principles, ...

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Publisher Resources

ISBN: 9780071478151