Foreword

Images

I can still remember the feeling of excitement that came over me every Sunday evening . . . the great anticipation of getting my grilled cheese sandwich and tomato soup on a TV tray and awaiting the start of my favorite show.

Then, on the screen it would appear. The beautiful castle, and Tinker Bell would wave her wand, and the pixie dust would drop, and The Wonderful World of Disney would begin. Wow! All those feelings come back as if it were just last night. For me, that was over 50 years ago, but that feeling still excites me every time I have a Disney experience.

What is the magic? Part of me wants to know, while the other part of ...

Get The Disney Way: Harnessing the Management Secrets of Disney in Your Company, Third Edition, 3rd Edition now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.