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The DJ Sales and Marketing Handbook by Stacy Zemon

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8

Public Relations: The Holy Grail of Freebies

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Left to right: Ryan Burger, Jessica Agard, Bryan Foley, Ken Heath, and Paul Beardmore Photo courtsey www.ProDJ.com

Volunteer your services for charitable events. Donate equipment that you no longer use to nonprofit groups. Help out and participate in community organizations. By taking these actions, your company can become known as the local DJ service of choice. Mine has! The primary cost of PR is your time, and it is an investment that can bring in tons of new clients for your business!

Ryan Burger

Owner: BC Productions, Des Moines, Iowa

Founder: ProDJ.com

Member: American Disc Jockey Association ...

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