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The DNA of Leadership by Alan Weiss, Myron Beard

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CHAPTER 7

The Disciplines of Communication: Maximizing Impact and Productivity

In our work with companies across industries, the most often cited area for improvement in companies is communication. Employees consistently complain that the information they receive that is required for them to do their jobs arrives too late, too little, and often too obscure. They often lament that they find out about issues that directly impact them from outside sources, external social media sites, and sometimes even on the nightly news! But communication problems are not just a nuisance, they may prove costly the business. Studies have attributed poor communication to such things as sickness and absentee rates, reduced customer satisfaction, and increased information ...

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