Chapter 2. Meet the Elements
The user experience development process is all about ensuring that no aspect of the user’s experience with your site happens without your conscious, explicit intent. This means taking into account every possibility of every action the user is likely to take and understanding the user’s expectations at every step of the way through that process. It sounds like a big job, and in some ways it is. But by breaking the job of crafting user experience down into its component elements, we can better understand the problem as a whole.
The Five Planes
Most people, at one time or another, have purchased a book over the Web. The experience is pretty much the same every time—you go to the site, you find the book you want (maybe by ...
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