Chapter 8. The Elements Applied

The elements of user experience remain consistent no matter how big your site is. But putting the ideas behind the elements into practice can sometimes seem like a challenge all by itself. It’s not just a question of time and resources—it’s often a question of mindset.

Looking back over the five planes—strategy, scope, structure, skeleton, and surface—it all sounds like a whole lot of work. Surely such careful attention to all these details must take months of development time and a small army of highly trained specialists, right?

Not necessarily. Certainly, for some projects and some organizations, employing a team of dedicated specialists is the most effective way to parcel out responsibility for a site ...

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