Introduction to the First Edition

This is not a how-to book. There are many, many books out there that explain how Web sites get made. This is not one of them.

This is not a book about technology. There is not a single line of code to be found between these covers.

This is not a book of answers. Instead, this book is about asking the right questions.

This book will tell you what you need to know before you go read those other books. If you need the big picture, if you need to understand the context for the decisions that user experience practitioners make, this book is for you.

This book is designed to be read easily in just a few hours. If you’re a newcomer to the world of user experience—maybe you’re an executive responsible for hiring a ...

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