24. PUT YOUR SUBJECTS AT EASE

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BEING IN FRONT of the camera can be incredibly nerve-wracking. Helping your subjects to relax goes a long way toward getting a great photo. When people are tense, they’re stiff. They’re awkward. They don’t “smile with their eyes.” And the camera inevitably picks up on all of it.

To get started, it can be helpful to take a few throwaway shots at first. Most subjects soften up with time, so I like to get things started by clicking through the first few shots quickly. This gives the subjects a confidence boost, and they start to relax into the shoot soon after. These first images are typically stiff, more withheld, and ...

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