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The Entrepreneur's Playbook by Paul B. Brown, Leonard C. Green

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PRINCIPLE 9

You—Yes, You—MUST Have an Advisory Board

Does the following reaction sound familiar?

I know I should have an advisory board. However, after putting in ninety hours a week, for Lord knows how long, and finally turning my company into a success, you want me to bring in people who don’t know my business to give me their thoughts? You want me to pay them for their opinions when they have no real skin in the game, then seriously contemplate what they have to say knowing:

imageThey never walked a mile in my shoes.

imageOnce they walk out of my conference ...

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