Finance 1: accounting

Money is better than poverty, if only for financial reasons.

Woody Allen, Without Feathers

In a nutshell

This chapter covers the effective use of financial and economic data to support planning, control and decision making for value creation. It’s a misconception (albeit a tempting one) that the job of an experienced chief financial officer (CFO) is to find a thousand different ways of saying no. A CFO’s job is to agree robust ways of saying yes to value creation and their caution is usually because they are custodians of the resource that is our store and measure of value: money.

Accounting can be jargon-heavy and is highly regulated, but you do not need to know everything a CFO or accountant knows to work alongside ...

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