Book description
The guide for marketing a small business on Facebook
The number one social networking site offers the opportunity to reach more than 350 million registered users with your advertising message. Owners of small and local businesses will benefit from these tips and best practices provided by Facebook insiders. Learn new ways to attract customers, create a business profile, and take advantage of Facebook's many marketing features.
With more than 350 million registered users, Facebook opens a worldwide forum for small businesses that were once dependent on local traffic alone
This guide to small business marketing on Facebook, is packed with information from Facebook's staff
Guides you through creating a profile for your business, taking advantage of Facebook's unique marketing features, following best practices, and getting the best return on your investment
Packed with insider tips and creative marketing ideas
If you have a small or local business, you can't go wrong with the marketing advice in The Facebook Guide to Small Business Marketing.
Table of contents
- Cover
- Table of Contents
- Title Page
- Chapter 1: Learning Facebook Basics
- Chapter 2: Designing a Business Page
- Chapter 3: Drawing More People to Your Page
- Chapter 4: Making Money on Facebook
- Chapter 5: Boosting Your Website with Facebook
- Chapter 6: Creating Facebook Events
- Chapter 7: Using Facebook to Generate Local Store Foot Traffic
- Chapter 8: Catching Media Attention Using Facebook
- Chapter 9: Leveraging Facebook as a Platform
- Chapter 10: Creating and Using Facebook Apps
- Chapter 11: Learning Lessons from Real Businesses
- Appendix A: Resources
Product information
- Title: The Facebook Guide to Small Business Marketing
- Author(s):
- Release date: February 2013
- Publisher(s): Wiley
- ISBN: 9780470875209
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