Chapter 5: Crafting Questions

Among the first questions a designer might ask is Why ask questions? The answer goes to the heart of design, because good design speaks to ideas potent with meaningful content. Crafting good questions can precipitate a windfall of information and ideas. When questions hit the mark, they yield more refined questions that reach into the core of an idea. This path of inquiry helps to extend a concept as far and as wide as it can go.

Asking questions, well-crafted or otherwise, is an exercise requiring active engagement. Designers invite others to share their perspectives and preferences. Listening quietly, with earnest curiosity, and leaving personal opinion out of the mix are prerequisites. Designers will have plenty ...

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