1Business New and Old and New Again

Disruption has become the norm in business. But this doesn't always mean massive and world-changing disruption. Sometimes, it just means that the world is a bit more open to conducting business the way you'd prefer to do it these days.

I'm writing these lines in a hotel room, but I could just as easily be staying in someone else's guest room, thanks to AirBNB.

Earlier today, I had a call with a woman who heads marketing for a software company. She chose the job so she could work from home, spend more time running, and not have to spend time in a cubicle. I referred a purple-haired girl who used to work at a reputable Canadian company for a freelance gig in Dallas where the young woman will be working at the kind of company that wouldn't normally hire someone with purple hair. But these days, they will.

Why? Because the freaks are about to inherit the earth.

Okay, What Does This Really Mean?

You picked up this book for one of a few reasons:

  • You know me already and just want to see what I'm jabbering about this time.
  • You want to know what a book about freaks is really about.
  • You've felt like a freak (or like one that is in hiding) for much of your life and are wondering if I can offer any advice.

The premise of this book is really simple: How can I do business my way and be successful, when the way I think and the goals I have aren't in line with conventional thinking?

Does that resonate with you? Then you're in the right place. Not sure? ...

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