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“I’m hooked. I have to see how this turns out!”

Isn’t this something you’d like to hear when pitching your new idea to your development team, or to an executive?

The concept phase is when the development of a new game, game part, or story starts. In this phase, the initial idea around which everything else is built is formed. As a narrative designer, your role in the concept phase can range from developing the concept, to writing the pitch document for an idea developed by someone else on the team, ...

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