INDEX
A
accessibility, factors enabling slingshotting, 79–80
AdWords (Google), 117
affluence, 102. See also shifting influence
Alone Together (Turkle), 56
anonymity, 129
attitudes, before and after Gen Z, 7
authority (principles of persuasion), 103
automotive devices, connected devices and average number interacted with daily, 48
B
banking, connected devices and average number interacted with daily, 49
Basis smartwatch, 91
behavioral analysis, shifting influence through, 127–129
behavioral curves, 12
behaviors
attitudes before and after Gen Z, 7
detachment of reality due to technology, 3–4
Gen Z and conscious choice of adopting new, 5
Gen Z and shared behaviors adopted through conscious choices, ...
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