CHAPTER 25

Adventure Tourism1

I believe that if we know how to find, through adventure travel, the ability to employ those who own the land, woods, rainforests or deserts, the lakes or lagoons, that we will find a path to correcting the terrible inequalities of our country and the world.

—Former Mexican President Felipe Calderon

Tourism is one of the most rapidly growing industries in the world, and adventure tourism is one of its fastest growing niches. Increasingly, countries in all stages of economic development are prioritizing adventure tourism for market growth, because they recognize its ecological, cultural, and economic value.

Adventure tourism is defined as a trip that includes at least two of the following three elements: physical ...

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