Chapter 14. Putting Users in Charge
Once consumers were kings. Now they've become tyrants.[92]
Some companies have risen to fame surrounded by armies of enthusiasts (like Apple), while many others—like big oil, chemical companies, armament manufacturers, and agribusiness—have faced hostile press campaigns. But never before has a company like Google been constantly under the eyes of millions of observers throughout the world.
Online Communities: A New Force
Scores of blogs are devoted to news about Google, its projects, and its products. Some, like Google Blogoscoped (http://blogoscoped.com/) by Philipp Lenssen, focus on monitoring the company. Still others, like Ogle Earth (http://ogleearth.com/) deal only with specific tools ...
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