Chapter 15: User Experience and User Interface Design
USER EXPERIENCE (UX) DESIGN
UX design studies how users feel about an experience. UX designers typically evaluate an experience’s ease of use, perceived value, and how efficiently a user completed various tasks throughout the entire experience. User experience evolved from the user centric design philosophy—a philosophy focused on making design decisions that are rooted in the needs and desires of users. Many design disciplines can be included under the UX umbrella, including user interface design.
USER INTERFACE DESIGN
Within the practice of UX design, user interface (UI) design is typically a combination between interaction design and visual design. Simply put, a user interface provides ...
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