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The Greening of IT: How Companies Can Make a Difference for the Environment by John Lamb

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Preface

Info-Tech’s 2007 Green Index indicates that one-quarter of IT leaders in the United States are either “very” or “extremely” concerned about energy efficiency and environmental responsibility, yet only nine percent consider themselves to be “very” or “extremely” green. The index surveyed more than 700 people in North America during February 2007. The market research firm said that dedicated green budgets for IT initiatives might, in turn, influence vendors and suppliers to meet similar green mandates. Large players, such as Dell, HP, IBM®, Cisco, and Sun, have jumped on the green bandwagon, and Info-Tech anticipates a significant increase in the amount of green-focused products and marketing collateral as green adoption continues to gain ...

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