Introduction

Guilds are the backbone of massively multiplayer online (MMO) communities. Guilds take an open-ended game world, a formless glob full of promise and adventure, and give it structure. Guilds bind players together into a social network and enable those players to work in concert for a common purpose: to tackle the incredible group-oriented content designed by game developers. Without guilds, the experience of playing an MMO would be vastly different—and, in my opinion, a lot less fun!

Guild leaders are those inspired individuals who make it all happen, who sacrifice time and energy to help their communities thrive. The Guild Leader's Handbook is for anyone who is or ever wanted to become a guild leader.

The work of guild leadership poses ...

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