MOTIVATIONAL INTERVIEWING: WILLIAM MILLER
Motivational interviewing evolved from the experience of counselors treating people with addictions, particularly people with drinking problems, although it has also been used successfully with people having problems with drugs, diet, and exercise. The theory has been tested widely, and motivational interviewing has been found to produce a positive outcome in all of these areas, with the exception of smoking cessation (Burke, Arkowitz, & Menchola, 2003).
Motivational interviewing techniques have been adapted for use in corporate environments, particularly as a part of the persuasion process in selling. But this is not to be confused with true motivational interviewing, which is a therapeutic technique ...
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