March 2021
Intermediate to advanced
340 pages
9h 25m
English
Content preview from The Hard and Soft Sides of Change Management
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11
The PCo Business Transformation Case
Sharon had a hunch that joining PCo as the company’s new director of learning and organizational development would be an opportunity of a lifetime. PCo was a midsize, privately held developer and manufacturer of chemical additives, with research facilities and manufacturing plants in the northern half of the US. After the sudden resignation of its long-time CEO, the company’s board promoted Petrina Kovac, PCo’s young chief operating officer, to the company’s top leadership position. Petrina had just joined the company six months earlier, and had already impressed the board with ideas for strengthening the company’s rather tepid market position. With the departure of the prior CEO, the company could now ...
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