After the first set of short-term wins, a change effort will have direction and momentum. In successful situations, people build on this momentum to make a vision a reality by keeping urgency up and a feeling of false pride down; by eliminating unnecessary, exhausting, and demoralizing work; and by not declaring victory prematurely.
Keeping Urgency Up
The most common problem at this stage in change efforts is sagging urgency. Success becomes an albatross. “We’ve won,” people say, and you have problems reminiscent of those in step 1.
PE Ratios
From Leonard Schaeffer
When we began, nearly everyone in the company was motivated to change because of the threat of being closed down. Then, as we started to turn ourselves around, ...
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