02
The Audience’s Good
BECAUSE I TOLD YOU I WANTED TO ABANDON asking the “Is it good?” question, consider this your invitation to ask a different question: How will others experience this photograph? Since so many of us make photographs as a means of expression and in hopes that, through our images, others will see the world in new ways, it’s a fair question. It also begs another: Does it even matter how others will experience this photograph? But we’ll get to that in the next chapter.
First, let’s acknowledge that when our images find an audience beyond ourselves, there is an alchemy that occurs; the photograph, previously just a two-dimensional image, becomes an experience when viewed, or read, by other people.
Those other people are among ...
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