The IABC Handbook of Organizational Communication: A Guide to Internal Communication, Public Relations, Marketing, and Leadership

Crisis Management and Communication

Gone are the days when the corporate spokesperson could work with his journalist contacts and mop up bad news when things went wrong in his or her company.

Crisis management is no longer primarily a corporate communication function, nor is it enough for the communications department to write the crisis manual and to arrange media training for management. The fact is crisis management today is much more than crisis communication. According to Crandall, Parnell, and Spillan (2010), “Indeed, the area of crisis management originally concentrated on communication with outside stakeholders. In fact, much of the early days of crisis management were more appropriately considered ‘damage control' procedures with the ...