11. A Workbook for Strategic Creativity

How do we transform what we know and what we can do now into human and economic wealth? The answer to this question is one of the most sought after in the world. This workbook provides a methodology for strategic creativity as a source of organizational and social change, and is a comprehensive guide to using the imagination to generate exceptional services, products, and systems.


The research method developed at the Beal Institute, represented as the strategic imagination circle.

Toward a New Ecology of Learning, Imagination, and Innovation

We traditionally begin innovation from one of three places: current ...

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