Chapter Three
THE SEDUCTION
Every imaginative effort begins with a mental spark. Financial pioneer Omar Selim’s spark came from an unexpected source: his teenage children. Selim, who was Barclays head of global markets for institutional clients for the European time zone, was preparing for a trip the following day to Johannesburg. At dinner, he and his children talked about work and life, what matters and what doesn’t. “Okay, so you’re going to fly there tomorrow, stay in a five-star hotel, give a speech, which probably nobody really cares about,” they said. “And this is the path you’ve chosen to dedicate your life to?”
As Selim told us, this blunt challenge from his children actually triggered his imagination. It threw everything into ...
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