8
Momentum
Momentum is really a leader’s best friend. Sometimes it’s the only difference between winning and losing.
—JOHN MAXWELL
ONE OF OUR COACHING CLIENTS, Denise, is an executive at a large medical instruments firm. When we first met Denise, she told us about a complex project she conceived some months back.
As someone who’s known by colleagues to be serious, organized, and above all innovative, no one was surprised when Denise stepped forward with a visionary idea. Her idea was to build a new platform with a “dashboard” to connect and measure in real time the sales of their various medical devices and therapies. The system would deliver data to sales reps and marketers and allow them to see which products were gaining momentum at any given ...
Get The Influence Effect now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.